GMW

Info

A forward-thinking e-commerce website for an innovative design studio against planned obsolescence, inspired by their responsibly designed speakers made from ‘non-recyclable’ waste materials. 



COLLABORATORS
DESIGN: KATIE BAXENDALE
DEVELOPMENT: TIM FOWLER

DISCIPLINES
UI / UX DESIGN
BRANDING
ART DIRECTION

LIVE SITE
GOMI.DESIGN

TIMELINE
NOVEMBER 2022 –
MARCH 2023



AT THE INTERSECTION OF WASTE AND BEAUTY

To coincide with the official launch of the gomi speaker 3.0, we created an e-commerce site championing the one-of-a-kind speakers. As the gomi speakers are works of art as much as they are audio tech, we created a gallery-wall style website to allow the colours and textures of the speakers to sing.

A BLANK CANVAS

With only a logo in their brand kit, we worked with the team at gomi to create a simple yet comprehensive design language that can grow with their start-up company.


Made from waste plastics and second-life batteries recycled from electric bicycles, we collaborated with the 3D arm of design studio 20(SOMETHING) to create high-quality renders of the unique speakers.


©2016—’24

Seattle + London